Kickstarter Advice + My Sister Hates Good Games (Specifically These Kinds… )
A lesson on the importance of letting your kickstarter supporters have a say in the design of your game. It is the best board game marketing you could ever want.
Am I Good, or Did I Just Get Lucky?
A quick story on a poorly designed board game, and how everyone gets lucky trying out SEO blogging. But you still need a good strategy.
The Day I REALLY Learned How to Play Puerto Rico!
A board game marketing lesson that illustrates how it is easy to THINK you are doing everything right, all while never truly achieving victory
My First Catan Victory EVER (A Board Game Marketing Allegory)
A story about my first settlers of catan victory, and the importance of allowing marketing to run its course. Board game marketing takes time.
The Definition of Insanity is…
A true story of my brother and I playing the Lord of the Rings tabletop war game, and why you can’t just keep trying the same marketing strategy over and over and over and over…
Email Marketing and The Greatest Deal My Dad Ever Made
A true story about buying my first baseball glove that demonstrates why every board game business and tabletop games company needs to still have email marketing.
24 Board Game Marketing Tips for 2024
24 tips for tabletop games developers in 2024. A roadmap to follow that hits every essential aspect of board game marekting, from branding to customer retention!
I gotta start somewhere… why not start with some honesty?
What better way to start a blog than with some honesty? So full disclosure: I am no genius…